Messaging that fights. Mail that wins.

At Valkyrie, our name is inspired by the fearless female warriors, who embodied strength, strategy, and decisive leadership—values we bring to every campaign.

As a proud women-owned and operated, Democratic direct mail firm, we channel that same fearless spirit into our work, crafting data-driven, strategic communications that inspire action and drive victories.

Founded in 2025 by two seasoned campaign and mail veterans, we dive into the trenches of your cause from day one.

For us, there’s no cookie cutter approach to campaigns, and no challenge we won’t help you fight your way through. We deliver creative, authentic and impactful direct mail –  but that’s just the start.

We help candidates, staff and organizations succeed through  hands-on, personalized strategies drawn from years of campaign work in the most  hotly contested battleground races.

With innovation, integrity, and passion, we help campaigns and causes win—because when we fight with purpose, we win together.

How We Win

Meeting Voters Where They Are

We understand that most voters aren’t immersed in politics like we are—they’re busy with their daily lives. While decisions made in the state capitol and in D.C. have a major impact, many voters don’t tune in until the last minute. Our job is to tell the candidate’s story in a way that resonates, connecting real issues to their everyday experiences. We strive to help voters see themselves in the candidate to build trust and a connection.

Creative That Delivers Results

At Valkyrie, creativity isn’t just about design—it’s about making mail impactful, engaging, and persuasive. We blend data-driven strategy with bold, innovative messaging to capture attention and drive action. Every campaign is unique, and we craft original pieces that connect with the right voters at the right time.

A Team You Can Count On

We’re reliable, adaptable, and deeply rooted in campaigns. Campaigns move fast, and we’re always ready to respond, problem-solve, and deliver—no matter the challenge. Our founding partners have done it all—from field to campaign management—so we understand how to support your team beyond the mailbox. We’re in the trenches from day one, solving problems, refining strategy, and executing every detail with care.

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Tia Nearmyer

Founding Partner

Tia is a political powerhouse with two decades of experience turning tough races into victories. She began in state and federal government before spending nearly a decade on the ground in mayoral, congressional, gubernatorial, and presidential campaigns. Since 2016, she’s been a force in political mail, crafting winning strategies at every level.

Her work helped flip the Minnesota Senate and strengthen Maryland’s legislative majorities. In 2024, she took the lead on the DLCC’s Wisconsin IE, which busted the veto-proof majority in the Senate. Tia also served as Senior Advisor for the Harris/Walz ticket in Nebraska, protecting the “blue dot” and securing Harris’ only swing state win.

When she’s not shaping elections, Tia enjoys life in Des Moines with her husband and their two energetic boys.

Maura Tracy

Founding Partner

Maura is a seasoned political strategist with 15+ years of experience in campaign management, organizing, and direct mail. She got her start in Wisconsin politics, leading legislative races and playing a key role in the Scott Walker recall. In 2012, she led the field program that flipped IL-10 blue for the first time in 30 years, and in 2016, she managed a key red-to-blue race in Minnesota.

For the past seven years, Maura has crafted award-winning mail for races at every level. She led AFSCME’s national mail strategy in 2022, helping elect Senator John Fetterman and key Nevada Democrats. In 2024, she was part of the team that added 10 Democrats to the Wisconsin Assembly.

Based in Madison, Maura stays active by competing in agility with her Pomeranians, Boris and Cosmo, and curating top-notch spin class playlists.

Her work helped flip the Minnesota Senate and strengthen Maryland’s legislative majorities. In 2024, she took the lead on the DLCC’s Wisconsin IE, which busted the veto-proof majority in the Senate. Tia also served as Senior Advisor for the Harris/Walz ticket in Nebraska, protecting the “blue dot” and securing Harris’ only swing state win.

When she’s not shaping elections, Tia enjoys life in Des Moines with her husband and their two energetic boys.