Our Team

Tia Nearmyer Founding Partner

Tia is a political powerhouse with two decades of experience turning tough races into victories. She began in state and federal government before spending nearly a decade on the ground in mayoral, congressional, gubernatorial, and presidential campaigns. Since 2016, she’s been a force in political mail, crafting winning strategies at every level.

Her work helped flip the Minnesota Senate and strengthen Maryland’s legislative majorities. In 2024, she took the lead on the DLCC’s Wisconsin IE, which busted the veto-proof majority in the Senate. Tia also served as Senior Advisor for the Harris/Walz ticket in Nebraska, protecting the “blue dot” and securing Harris’ only swing state win.

When she’s not shaping elections, Tia enjoys life in Des Moines with her husband and their two energetic boys.

Maura Tracy Founding Partner

Maura is a seasoned political strategist with 15+ years of experience in campaign management, organizing, and direct mail. She got her start in Wisconsin politics, leading legislative races and playing a key role in the Scott Walker recall. In 2012, she led the field program that flipped IL-10 blue for the first time in 30 years, and in 2016, she managed a key red-to-blue race in Minnesota.

For the past seven years, Maura has crafted award-winning mail for races at every level. She led AFSCME’s national mail strategy in 2022, helping elect Senator John Fetterman and key Nevada Democrats. In 2024, she was part of the team that added 10 Democrats to the Wisconsin Assembly.

Based in Madison, Maura stays active by competing in agility with her Pomeranians, Boris and Cosmo, and curating top-notch spin class playlists.

  • Vice President, Creative

    Adam Holt is an award-winning creative director with over 20 years of experience leading high-impact branding, design, and marketing initiatives. He spearheaded a nationally recognized agency rebrand, built and managed a top-tier creative team with industry-leading retention, and has delivered standout campaigns for Fortune 500 companies, political organizations, and cultural institutions. His ability to align creative vision with business strategy has helped brands sharpen their identity, expand their reach, and outshine the competition.

    A firm believer in collaboration over ego, Adam fosters a positive, innovative work environment while staying ahead of design trends. His portfolio includes work for the Iowa Democratic Party, Meredith Corporation, Mittera, and The Des Moines Social Club, where he led a marketing campaign that successfully engaged diverse audiences.

    Outside of design, Adam finds inspiration in his three kids, neighborhood trail walks, Iowa State Cyclones basketball, and a great Midwestern snowstorm.